UNDA – Gateway to Latitude59

UNDA – Gateway to Latitude59 was a deep tech event for international investors organised by Aalto University, at which spin-off companies born out of the university's research presented their innovations and commercial solutions.

Kuusisto & Partners Oy developed the Deep Tech Gallery for Investors concept for the event. Shadow Room ry was responsible for the event's visual realisation and spatial art.

The event concept combined traditional pitching with real physical objects and an exhibition-style presentation. The aim was to make complex deep technologies and abstract research results as easy to understand as possible. Instead of presenting the innovations through slides, texts and videos, the investors were invited to gather around concrete objects.

Influenced by contemporary art exhibitions, the format guided the companies to distil the essence of their innovations: what problem is being solved, what is new about the solution and why it matters.